Country / Region: China
About Shenzhen Ganlu Jewelry Co Ltd:
Shenzhen Ganlu Jewelry continues to make inroads in the global jewellery market. To date, more than a hundred top jewellery retail brands from China have given their trust in the company by recognising it as their appointed supplier. It is now well on its way to worldwide acclaim as it is supplying jewellery to customers and partners from more than 30 countries and regions. Wholesalers and consignment stores have also formed strategic partnerships with the manufacturer in creating a win-win business model. Shenzhen Ganlu prides itself for employing the “one-to-one” model for its VIP customers both locally and abroad. Through this personalisation process, the company prepares its design, production and marketing tools according to customers’ specific preferences – be it 18-karat gold, platinum, diamond or jade.
What the judges have to say:
Shenzhen Ganlu’s ambition to establish itself as a global jewellery supplier is borne out of Ganlu Group’s aspirations of expanding internationally. It believes that it can reinforce its world-class status by exploring various sales channels, forming a strong team to drive international design development, implementing multiple strategies, and instituting efficient marketing management and operations to drive sales. With its production line running like a well-oiled machine, Shenzhen Ganlu accelerated the development of new designs by 256 percent. Its average capita productivity grew by 85 percent. As a result, the manufacturer was able to launch in 2016 an impressive 12, 650 pieces in new designs.